Chamber Blog

Welcome to the Barton County Chamber of Commerce Blog. You'll find information about our area, articles about our members, news and information about business that you can use every day in your own business endeavors. If you have a suggestion for the Chamber Blog, or would like to submit something to us to share, contact us at info@bartoncounty.com

One of the easiest and cheapest marketing tactics today is building a referral network. If you concentrate on growing referrals and word-of-mouth (WOM) marketing you can cut your marketing budget. Not only does WOM marketing not cost you anything, it’s more believed by potential customers. A recent survey by PowerReviews of 800 retail customers reported 95% of respondents have consulted customer reviews in the past. But how do you grow that solid base of referrals and people willing to write reviews?